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  2. What is Neticle Media Intelligence?

What is Neticle Media Intelligence?

Neticle Media Intelligence is an online, browser-based social listening platform, providing real-time text and media analytics from the web of 29 countries, including news portals and public content on social media sites.

You can use NMI to monitor your and your competitors’ online reputation, or to learn what’s being said about literally any topic in the online world. The first step is the collection of relevant online mentions, which is followed by meticulous text analysis.

At the heart of Neticle Media Intelligence is Neticle’s proprietary NLP engine, which performs automatic text analysis on all the collected text. It detects topics and the polarity of opinions, so it identifies reputation wins and risks, supportive and opposing opinion leaders, key positive and negative topics, the reception of your campaigns, and so on.

It can basically tell you everything that’s being said about the given topic or brand as though a human would have read every single post, article or comment, but combined with the speed and quantification abilities of a machine.

When you put Neticle Media Intelligence to work, you get:

  • access to our dashboard with over 100 customizable charts displaying your results;
  • access to expert analyses by Neticle’s own Analyst Team;
  • weekly & monthly statistics at one click;
  • automatic email alerts;
  • custom reports sent to your inbox.