Is some of your team going on holiday over the summer? Are you worried about your online presence being neglected? We’ve got you covered with automated alerts.
In the online space, situations may change from one minute to the next: someone posts a video or a comment, people start discussing and sharing, and if something negative goes viral, it may be difficult to contain the crisis.
Similarly, an unexpected event might happen around your competitors, too: they may come out with a new campaign that reflects on a fresh trend or presents a new, unforeseen product, and this might heavily influence your own plans and campaigns. It’s best to always stay in the loop.
Reacting to these situations or preventing a crisis getting out of hand is crucial for maintaining a great online reputation, but what happens over the summer, when much of your team might naturally be on holiday, and perhaps only a handful of colleagues are on duty to handle urgent matters?
Smart automation to the rescue!
Less hands on deck does not have to mean less insight and less action: with Neticle Media Intelligence, fewer people are enough to take charge over sudden online changes, because they will be alerted to anything truly important, and won’t have to spend time checking every platform individually.
In our smart and automated alerting system, you can set up triggers that let the system know when to send a notification, and to whom. This can be anything you deem important, for example:
- higher mention numbers,
- increased levels of interaction on your or your competitors’ page,
- a larger audience reached by articles mentioning your brand,
- comments with a negative tone,
- new trending topics,
- a fall in the Web Opinion Index.
All you have to do is let our team know what you’d like to be alerted of, and give us the email addresses where the alerts should be sent. That’s it!
The next steps you can take
Would you like to dive deeper into the world of smart automation before you leave for your much deserved time off? Watch our free, on-demand webinar on the topic, or just book a demo with our team and we’ll set your alerts up in no time.
